Have you ever wondered how some internet marketers on Instagram get literally thousands of followers and lots of engagement (without investing a single cent into advertisements) – whilst successfully building their online businesses at the same time?
Yeah, me too! 😛
When building a brand on Instagram, some folks are absolutely crushing it, while others don’t put in the work or implement the correct marketing strategies, but have the audacity to complain about their failures – “Oh, Instagram sucks” and “Why the f@#k isn’t this thing working?”
The truth is, whatever strategy you focus on in the online marketing world – learning + hard work brings results. End of.
So, if your marketing results suck as an Instagrammer and you need that “golden” knowledge for building your followers to create a successful biz as an Affiliate Marketer, then here’s a list of 10 techniques that you really must know about and implement…
#1 – Add Emojis For Increasing Discoverability
Emojis are now the universal language on Insta.
Fun Fact: Nearly 50% of all posts and comments now contain at least one emoji. Actually, I don’t think I’ve ever come across a single post without one.
Because emojis are searchable within either your username or hashtags on Insta, folks can find you purely on the emojis you’re using.
For example, if you’re a gamer, you can include joystick or game controller images in your bio and posts, and also use them within comments on others posts.
#2 – Cross Promote For Follower Boosts
If you have a free niche blog and you’re also using the Facebook, Twitter, and Snapchat social media platforms etc, it’s a great idea to spread the word to your followers that you also have a Gram account.
You simply share your Insta username with your peeps and ask them to kindly follow you.
Obviously, it’s also polite to follow back.
#3 – Create a Theme For Memorable Branding
Think of Insta as a kinda digitalized magazine, where folks will love to browse your images.
The more you can craft your content for sharing a similar vibe, the more followers you’re gonna get.
A classic example of this would be to ensure all of your images are cropped the same, your images are based on the same subject, and the same filter is consistently used.
Look up username “gymshark” and you will see what I mean.
#4 – Add “Smart” Hashtags For The Edge
Using smart hashtags will certainly give you and your business that instant exposure to a massive targeted audience of Insta users.
The posts that generally get the highest engagement levels have 11 or more hashtags.
However, using too many hashtags will sound off “spam” alarms to people, so I would recommend keeping your hashtag numbers down to 5 – 7 for each post which is still a fairly reasonable quantity.
But you want to be “smart” when it comes to tags…
Use tags that are highly relevant and trending within your niche market. Hashtagify is an awesome tool for helping you to find effective tags for your posts.
If you use the “Table Mode” option, you can brainstorm keyword ideas for great tags that will generate engagement and followers.
#5 – Offer Shares For Shares
You can implement this strategy multiple times on a daily basis by connecting with online business owners who are in your same niche and reaching out to their followers.
You simply offer to share their account and a product post (or several) with your followers and ask them to return the favor.
In the internet marketing world, it’s simply called a “Joint Venture”. You can form many JVs on Insta with other affiliate marketers.
This is an AWESOME tactic that’s very powerful for building relationships and also your business.
#6 – Analyze Past Engagement For Future Posts
It’s important to look back at some of your past posts to see which ones received the most amount of engagement because you can use the results to serve up more amazing content that your followers crave.
However, just be sure to avoid your crappy posts – the ones that hardly had any engagement. Otherwise, you’ll be wasting your own time.
Duplicate what’s already worked for you with your posts and you’ll see more of that success to come.
#7 – Run Giveaways to Attract New Followers
Set up frequent giveaways to bring you in heaps of new followers or even give your current followers something exciting to look forward to.
This is a common marketing tactic that’s also very popular with Facebook fan page posts.
If you want it to work effectively for you on Insta, you simply create a post giving something away for free as a prize and ask folks to follow you, like the post, and also tag 3 friends for a chance to win it.
Once you’ve picked a winner, ask them to tag you in a post showing what they won from you. It will bring you loads of attention. Simples.
However, from an affiliate marketing standpoint, you could give away other people’s free stuff…
You have a number of options for giving away freebies.
TOP TIP: Search for #giveaway or #giveaways on Insta to see how the top performing giveaways with the most engagement are structured and use them as inspiration for your own posts.
#8 – Use Your Bio For Establishing a Purpose
It’s important to create a Bio that describes you, gives folks a strong enough to reason to hit that follow button, and also tells them what value you’re gonna be sharing throughout your posts.
Then as your follower count builds, so will your online business also grow.
#9 – Create Amazing “Quote” Graphics
Sharing high-quality images along with amazing quotes embedded is a powerful strategy.
For one, people love quotes because they can relate to them. Secondly, folks are also “visual”, so when you post powerful images and quotes that form a connection, people will engage and also follow you.
But ensure to make your posts relevant and give credit where credit is due if the quotes don’t belong to you.
#10 – Pay it Forward
This is one of the most powerful strategies for building yourself a HUGE network of followers. You simply promote others accounts and their posts for absolutely nothing in return.
For example, post an image with a statement or a question and tag an account name within your niche. Then sit back in your chair and see what happens. 😉
Speaking of “paying it forward”, see my #1 recommended community of internet marketers who help one another on a daily basis to build successful online businesses as affiliates.
The Bottom Line…
Are you ready to start tapping into the PHENOMENAL power of Instagram – supercharging your follower numbers, building your brand, and your income at the same time?
Then apply every technique in this article and you will have the edge over your competitors.
Your Friend, Neil 😀
(This article is also in video presentation format over at Marketers Paradise).
If you have any questions, thoughts or even your own tips, that you’d like to share on marketing via Instagram, we’d LOVE to hear your comments below…