For many marketers, identifying and contacting influencers on the web is part of their day-to-day workflow.
But unfortunately, it can be a tedious manual process that isn’t just outdated and time-consuming, but also difficult to accomplish. UGH!
The reason being is that when marketers do actually get to speak with influencers or their agents, it’s an awkward situation since they are perceived as just a bunch of randomers reaching out to industry experts looking to do business with.
But the good news is, it doesn’t have to be like that anymore. 🙂
Whether you’re an affiliate marketer or involved in some other kind of online biz and you really wanna give influencer marketing a shot, there is now a much easier and effective way for you to make contact with the top dogs in your niche and gain their attention.
I’m about to share with you a completely free browser extension called Discover.ly that will basically do all the hard work for you.
But before you can gain access to the super cool plugin, you must first install the Google Chrome browser on your computer.
What is Discover.ly & How Does it Work?
Discover.ly is an awesome plugin that basically finds the high-level work info of any influencer that you would love to connect with.
The nifty tool simply pulls details from Gmail, LinkedIn, Twitter, Facebook, AngelList, and CrunchBase. It also works well with Boomerang, Rapportive, Hubspot, Buffer, Hunter, Yesware, and Right Inbox.
In addition to finding work details on expert marketers, you can also get to see their social tweets as well as any mutual friend connections.
How awesome, right?
But how do you use all of this data for reaching out to an influencer and introducing yourself differently from the marketing sheep herd, huh?
As weird as this may sound. You don’t!
Well, not for the majority of the info anyway lol.
So, How do You Get a Personal Introduction?
Are you ready for the magic trick?
Drum roll, please…
The best and most powerful method for hooking up with any digital marketing influencer is simply by using the discover.ly tool for seeing what you have in common with those Entrepreneurs on Facebook…
Yup, “mutual friends“, as already discussed.
So to get the meeting process started, you first message one of your mutual friends on Facebook.
You can say something like: “Hey, Fred! I noticed that you’re connected with Gary Vaynerchuk, and I’ve been wanting to get in touch with Gary for some time because I’d really like to work with him. Could you please shoot him a quick message to introduce me”.
And that’s all you really need to say to get the ball rolling.
Then you simply wait for a message from the influencer or the go-ahead from your buddy for making personal contact with them.
Unfortunately, not all your friends will comply. Because let’s face it, it is people and Facebook you’re dealing with, at the end of the day. Some folks can be ignorant lol.
But there will be some nice people who are gonna be more than happy to hook you up with your marketing role models.
The reason why this strategy works so well and saves heaps of time is that there’s no cold calling, manual labor or going through gatekeepers involved. It basically cuts out all the crap.
You simply approach a friend and ask them for a favor. Simples.
What can be more powerful than getting a mutual friend to personally introduce you to a top marketer?
People always do business with others who they know, like, and trust. This is something I once learned as a Network Marketer.
And although I now loathe Network Marketing, I’ve gotta give it some credit for teaching me an invaluable lesson, which I also apply as both a blogger and affiliate marketer, helping others online.
The Bottom Line…
Using the Discover.ly extension is the quickest, easiest, best, and smart way to go about getting in touch with any internet marketing influencer, in my opinion.
It will certainly separate you apart from the majority of marketers who “randomly” make contact with the experts in your industry.
Choosing the tedious and hard way to contact these Entrepreneurs really makes no sense at all, especially when you can gain access to a plugin that automatically goes through various social media platforms and pulls all the info you need.
There may be a number of reasons for getting in touch with the successful marketers.
Maybe you wanna find a mentor who will coach you, strike up some sort of joint venture deal or perhaps dive into the concept of influencer marketing.
Whatever your intentions are for any introduction, simply asking a friend to make the connection can have a big impact on your online business.
Here’s to your success…
Your Friend, Neil 😀
(This article was created from an idea taught by Chris Luck here).
Do you have any questions or thoughts on being personally introduced to digital marketing influencers? We’d love to hear your comments below…